According to one quirky and fun annual economic indicator, the cost of holiday shopping is on the rise this year, at least according to the song “The 12 Days of Christmas.”

To purchase all the gifts mentioned in the classic holiday song, it will cost 1.2 percent more than it did in 2017, according to the PNC Christmas Price Index, the 35th annual holiday economic analysis by The PNC Financial Services Group. The 2018 price tag for all the gifts was calculated at $39,094.93, approximately $450 more than last year’s cost. For the full report, visit

“True loves” everywhere take note, you’ll need a bit more money on-hand to fill the stockings on the mantle this season.

How Much Will This Season Cost Holiday Shoppers
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